IBT: Search Engine Optimization

EBUS 411A
Description: Learn to improve search rankings with search engine optimization (SEO) techniques and strategies. The class introduces how search engines work and explore best practices for performing website optimization, evaluating on-page ranking factors, getting links, increasing page rank, and analyzing results to help boost search engine positioning.

Prerequisite: MKTG-200 or MKT-110.
Credits: 1

Currently Offered

Course # Days Time Dates Instructor Seats
Summer
EBUS 411A-81 Online Online 05/08/17 - 06/09/17 Revell-Love 12
Fall
EBUS 411A-81 Online Online 08/28/17 - 09/29/17 Revell-Love 17