IBT: Google AdWords

EBUS 411B
Description: Learn how to quickly harness the power of Google AdWords and get the most ROI from pay-per-click (PPC) advertising. The class covers how to choose the best keywords, write compelling ad copy, and measure the effectiveness of ads on Google's leading PPC platform.

Prerequisite: MKTG-200 or MKT-110.
Credits: 1

Currently Offered

Course # Days Time Dates Instructor Seats  
Fall
EBUS 411B-81 Online Online 10/05/15 - 11/06/15 Staff 18 Register
Spring
EBUS 411B-81 Online Online 03/23/15 - 04/24/15 Wylie 16 Register