Digital Marketing

MKTG 250
Description: Provides an in-depth examination of Internet marketing, including current innovations, ethical issues and tactics. A semester-long group-based project solving an internet marketing challenges for real-world businesses will help students apply their learning. Heavy use of the Internet, website analysis, consumer behavior and integrated media along with current events and changes in e-marketing will be required.

Prerequisite: MKTG-200 or MKT-110
Credits: 3

Currently Offered

Course # Days Time Dates Instructor Seats  
Spring
MKTG 250-40 Online Online 01/06/14 - 02/21/14 Burkhardt 17 Register