Business of Event Management

EVT 340
Description: This course will cover the planning and organization of special events, as well as the broader strategic and business aspects of event management. Topics will include concept development, proposals and agreements, site evaluation, budgeting, generating revenue, and coordination between multiple stakeholders and service providers. Special attention will be paid to risk management and techniques for ensuring the success of an event. Project-based learning exercises are supplemented by case studies and guest speakers. Students create a comprehensive operations manual for a multi-faceted event. (Offered Fall only)

Prerequisite: EVT-295
Credits: 3

Currently Offered

Course # Days Time Dates Instructor Seats  
Fall
EVT 340-51 TH 5:30-8:15PM 08/25/14 - 12/12/14 Radtke 13 Register