Introduction to Digital Marketing
MKT 250
Description: Students will learn how to utilize digital platforms as part of a comprehensive and integrated marketing strategy. Through a mix of strategy, professional certification, and hands-on application and practice students will be exposed to the digital marketing ecosystem and best practices in the discipline. Teams will work with a client to conduct a digital audit and provide digital marketing recommendations. Students should expect to sign up for and utilize current online tools.
Prerequisite: Complete BUS-120 or MKT-110.
Credits: 3
Currently Offered
Course # |
Days |
Time |
Dates |
Instructor |
Seats |
Spring |
MKT 250-01 |
MTH |
1-2:15PM |
01/16/23 - 05/05/23 |
Funk |
12 |
Fall |
MKT 250-01 |
MTH |
1-2:15PM |
08/29/22 - 12/16/22 |
Funk |
6 |