Digital Marketing Analytics

MKT 355
Description: In this advanced level digital marketing course, working with live client projects, students will learn how to analyze and interpret digital marketing analytics data from multiple platforms, visualize complex data for reporting to various audiences and make data-driven recommendations. Additionally, students will receive industry standard analytics certification.

Prerequisite: Complete MKT-250 or DAT-210 with a grade of C or better.
Credits: 3

Currently Offered

Course # Days Time Dates Instructor Seats
Fall
MKT 355-01 W 12:30-3:15PM 08/26/19 - 12/13/19 Young 14